Recently, I watched this video on YouTube and I learned a lot. So, naturally, I wanted to share it.
About the video:
Animation describing the Universal Principles of Persuasion based on the research of Dr. Robert Cialdini, Professor Emeritus of Psychology and Marketing, Arizona State University.
Dr. Robert Cialdini & Steve Martin are co-authors (together with Dr. Noah Goldstein) of the New York Times, Wall Street Journal and Business Week International Bestseller Yes! 50 Scientifically Proven Ways to be Persuasive. For more visit their website at www.insideinfluence.com or on YouTube.